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Your Fundraising Companion |
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1 | (4) |
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5 | (50) |
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7 | (26) |
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33 | (10) |
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Fundraising Equipment and Technology |
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43 | (12) |
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Developing Your Fundraising Plan |
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55 | (30) |
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Getting Started: Set Your Fundraising Goal |
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58 | (11) |
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Evaluate Your Nonprofit's Fundraising Assets |
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69 | (6) |
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Develop Your Fundraising Strategy |
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75 | (8) |
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83 | (2) |
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Attracting Individual Supporters |
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85 | (56) |
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Make Your Organization Look Support-Worthy |
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87 | (9) |
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Understand What Motivates Your Supporters |
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96 | (10) |
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106 | (35) |
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How to Keep the Givers Giving |
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141 | (26) |
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143 | (3) |
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Communicate Your Essential Message |
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146 | (12) |
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Invite Supporters to Get More Involved |
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158 | (1) |
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159 | (3) |
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When to Call Your Supporters |
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162 | (5) |
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Midscale and Major Donors |
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167 | (44) |
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169 | (7) |
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Get to Know Your Existing Supporters |
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176 | (7) |
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Annual Renewals of Support |
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183 | (1) |
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Lectures, Small Events, and Parties for Major Supporters |
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184 | (5) |
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189 | (17) |
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Setting Up a Focused Major Gifts Campaign |
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206 | (5) |
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Funds From the Great Beyond: Bequests and Planned Gifts |
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211 | (28) |
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How to Attract Inheritance and Other Planned Gifts |
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214 | (2) |
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Handling Simple Inheritance Gifts |
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216 | (8) |
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First Steps Toward Attracting Inheritance Gifts |
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224 | (11) |
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Preview of Other Planned Giving Arrangements |
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235 | (4) |
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239 | (48) |
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242 | (20) |
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Choose the Right Event for Your Organization |
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262 | (3) |
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Develop a Realistic Budget |
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265 | (5) |
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Plan and Pace Event Activities |
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270 | (8) |
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Deal With Risks and Liability Issues |
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278 | (3) |
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Last-Minute Tasks and Tips |
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281 | (2) |
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283 | (4) |
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Raising Money Through Business or Sales Activities |
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287 | (48) |
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Tax Rules for Business Activities |
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290 | (8) |
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Learn From Other Nonprofits' Experience |
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298 | (12) |
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Develop Your Own Great---And Low-Risk---Business Idea |
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310 | (6) |
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Measure Your Ideas Against Reality |
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316 | (6) |
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Final Planning and Test Runs |
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322 | (7) |
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Licensing, Sponsorships, and Other Relationships With Existing Businesses |
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329 | (4) |
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333 | (2) |
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Seeking Grants From Foundations, Corporations, and Government |
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335 | (52) |
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336 | (7) |
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343 | (16) |
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The Proposal Process, From Query Letter Onward |
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359 | (23) |
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Follow Up With the Funder |
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382 | (2) |
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384 | (3) |
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Creating Printed Communications Materials |
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387 | (16) |
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389 | (3) |
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392 | (3) |
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395 | (8) |
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Designing Your Website to Draw in Donors |
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403 | (22) |
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Basic Contact Information |
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406 | (1) |
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Your Organization's Personality |
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407 | (5) |
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412 | (3) |
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415 | (1) |
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Donation Information and Opportunities |
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416 | (5) |
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Information on Where the Money Goes |
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421 | (1) |
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Information About Funders and Donors |
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422 | (1) |
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422 | (3) |
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425 | (36) |
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427 | (6) |
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Who to Approach With Your Story |
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433 | (10) |
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Pitching and Placing Stories |
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443 | (13) |
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Protecting Yourself in Media Interactions |
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456 | (5) |
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461 | (23) |
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Fundraising Worksheet 1: Sample Cost Analysis |
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Fundraising Worksheet 2: Fundraising Assets |
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Fundraising Worksheet 3: Fundraising Strategy Chart |
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Fundraising Worksheet 4: Mailing Evaluation |
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Fundraising Worksheet 5: Meeting Checklist |
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Fundraising Worksheet 6: Projected Special Event Expenses |
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Fundraising Worksheet 7: Projected Special Event Income |
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Fundraising Worksheet 8: Grantseeking Chart |
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Fundraising Worksheet 9: Grants Worksheet |
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Fundraising Worksheet 10: Check Your Website's Fundraising Effectiveness |
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Fundraising Worksheet 11: Press Release Template |
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| Index |
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484 | |