Table of Contents for Salt Sugar Fat : How the Food Giants Hooked Us


Prologue: "The Company Jewels" xi
Part One Salt Sugar Fat
Chapter One "Exploiting the Biology of the Child"
3(22)
Chapter Two "How Do You Get People to Crave?"
25(20)
Chapter Three "Convenience with a Capital `C'"
45(23)
Chapter Four "Is It Cereal or Candy?"
68(27)
Chapter Five "I Want to See a Lot of Body Bags"
95(26)
Chapter Six "A Burst of Fruity Aroma"
121(24)
Part Two Salt Sugar Fat
Chapter Seven "That Gooey, Sticky Mouthfeel"
145(15)
Chapter Eight "Liquid Gold"
160(22)
Chapter Nine "Lunchtime Is All Yours"
182(30)
Chapter Ten "The Message the Government Conveys"
212(24)
Chapter Eleven "No Sugar, No Fat, No Sales"
236(31)
Part Three Salt Sugar Fat
Chapter Twelve "People Love Salt"
267(18)
Chapter Thirteen "The Same Great Salty Taste Your Customers Crave"
285(17)
Chapter Fourteen "I Feel So Sorry for the Public"
302(29)
Epilogue: "We're Hooked on Inexpensive Food" 331(18)
Acknowledgments 349(4)
A Note On sources 353(4)
Notes 357(60)
Selected Bibliography 417(6)
Index 423